BK Crown Jewels line: TenderCrisp, TenderGrill, Angus Burger (Burger King), Kaiser roll, Whopper, Fillet, BK Baguette line

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. BK Crown Jewels line was a line of chicken sandwiches and hamburgers sold by the international fast-food restaurant chain Burger King in the New Zealand Market. They were larger, adult oriented products made with higher quality ingredients than their "standard" menu items. The line was part of a series of sandwiches designed to expand Burger King's menu with both more sophisticated, adult oriented fare and present a larger, meatier product that appeals to adult males ages 18-34. Along with the TenderCrisp, TenderGrill and Angus sandwiches, these products are intended to bring in a larger, more affluent adult audience who will be willing to spend more on the better quality products.